What do you wear when you wear Aylla's shoes?
We make shoes that touch everyone who sets off on their own journey. Every step means something. Whether heading to the supermarket or up a hill. In places where we hide from the rushing world and are momentarily alone (with ourselves). Savor these moments to the fullest. Undisturbed. In shoes that give you healthy space, confidence, and the courage to remain true to yourself.
Your Aylla in a new look
We are true to ourselves too. How? Our brand is evolving, bringing fresh models and technologies, but we still stay true to what defines us. We’ve changed. And the new visual, logo, colors, and overall style honestly reflect who we’ve become. Our values are becoming clearer. Every time you put on Aylla, you tell the world that you're not afraid to follow your own goals. No matter what they are.
We all have our own way. That’s what makes us all the same. And this is how we recognize each other.
In your own way
A few words that carry enormous meaning. It all begins with IN – within each of us. Our shoes help us become more aware of ourselves, our steps, and the path we take every day. Not only with our feet but with our soul as well. Awareness is the fundamental prerequisite for living what we truly want, not what we think we should.
Identity is a process
We are currently working on a more modern look for our e-shop. We believe that less is more. Our shop will be cleaner and more intuitive. We want to offer a space which is user friendly, co you can easily select your favorite model, and complete your purchase without hassle. May every beginning be as easy as putting on our shoes...
We are gradually unveiling our visual identity, step by step. While you're getting familiar with the new logo that is now visible in the digital world and on our latest shoe models, you can awaken healthy curiosity within yourself. Our revamped e-shop will launch soon. Step into the world lightly, playfully, boldly, and mindfully – In your own way. We will complete the visual transformation over the course of next year because some steps just need their time.